Category: Social Media Marketing
A New Social Media Experience
The World Wide Web has enabled people everywhere to share their ideas and experiences with a large number of people. The social network website, Neiia.com, is a great way to bring all of your closest friends together to meet on the Internet. Don’t get lost in the clutter of other massive social networking sites, enjoy the closeness and comfort of Neiia.com.
The Future of Marketing; Analytics Vs. Wisdom Part 2
See part 2 of The Future of Marketing; Analytics Vs. Wisdom now online at: http://bit.ly/exW6o5
The Future of Marketing; Analytics Vs. Wisdom
Read my latest article about the future of marketing and how analytics will play a big role, but not the final word… http://bit.ly/i8e0Pl
By Peter Marino; the Senior Partner of reelWebDesign.com a social media marketing and web design firm in NYC.
A Great New Collaboration Tool for Small Businesses
While attending the Consumer Electronics Show (CES) in Las Vegas this week I saw a great collaboration tool for micropreneurs. Many new online businesses, like my own, have a team that is spread out throughout the world. Talking to each other even by Skype can be difficult at times because of varying schedules and travel. So having a service that includes mobile face to face chat is key to collaborating effectively. Although Qik allows you to talk face to face over mobile phones it has one drawback; it has a push to talk button on the screen which is necessary for talking. This can be annoying or limiting in certain situations. A fairly new company called ooVoo has conquered all of these problems. In fact, according to their side by side video … Read More »
Infographics May Just Save The Sanity Of Those Presenting Analytics
One of the unexpected issues of the digital era is not the unprecedented amount of information it generates, but rather how any one person can meaningfully interpret it. For businesses and website administrators, web analytics has helped group this data into basic, identifiable categories. But statistical columns and raw numbers form only the most primitive stage of information gathering. Infographics, and the realm of data visualization in general, are the tools to a much richer and far more intuitive understanding of what all this information means — or at least, they provide a far more compact and visually engaging method of measuring the transactions of the digital world.
The New Age of Consumer Lead Marketing
Many websites claim to provide objective analyses of products, goods, and services. These are known as “review sites”. The type of product presentation these sites offer is known as “consumer lead marketing”, because the “leads”, or new prospect referrals originate from first-hand consumer evaluations.
Onsite vs. Offsite Blogging: The Pro’s and Con’s
If you’re planning on starting a blog, at some point you’ll have to decide whether to host your blog on your own website or on an offsite blogging platform like Wordpress or Blogger. Here are the pros and cons to each decision.
Google TV: The End of Linear Pixel Slop
Read my latest article on Search Marketing Standard about Google TV and how it will change media and how we interface with it:
http://www.searchmarketingstandard.com/google-tv-the-end-of-linear-pixel-slop.
Using Ping.fm for Mass Automated Social Media Updating
Ping.fm gives you a single access point to all your social networking sites. Instead of needing to log in to each site separately to do an update, just do it once and ping.fm will cross post your update for you. The technology is easy to use yet incredibly powerful.
A Review of Online Reputation Management Services
Reputation management is a process whereby a individual person or group, such as a business, is assigned a ‘ranking’ based on how that individual or group interacts within a larger structure. Reputation management usually takes the form of professional software or a specially developed application. While there are free versions of this technology, in practical market terms, reputation management is usually handled by what is known as “innovation management software.”
Mobile Analytics, Does it Work?
Mobile marketing and mobile analytics are both useful tools that promise to alter how society interacts with the internet, and with each other. By increasing the amount of accurate information about individual consumer habits, mobile analytics changes how businesses interact with their customers. Those mobile analytics companies that can parse data in the fastest and most detailed fashion will become very wealthy indeed.
Using Social Media to Acquire Customers via Forms
The goal of every business is to attract as many customers as they can. Businesses create websites with the goal of increasing their chances of acquiring more customers either through direct sales or as prospects.
With the number of websites increasing, there is a need for business owners to either learn good seo practices or hire someone else to do the work. With good seo , you are assured that your website has a constant flow of visitors who need your product or service.
Can Small Businesses Compete with Big Ones?
Marketing online has brought about more changes than probably any other medium. The biggest difference between the online age and the dawn of TV and radio is this: small businesses have more of a level playing field than ever. When TV and radio came upon the seen it was only the large corporations or successful small businesses that were able to afford to advertise. With the advent of the internet start-ups can present themselves with the look and feel of a large business on a shoestring budget.
Analytics for Social Media; The New Gold Standard
Most good marketers know that tracking is critical to success – Social Media is no different. Many marketers just starting out with social media do it in a haphazard manner and fail. Yet those who are able to produce consistent results through social media have one thing in common: They track their efforts. Here, you’ll learn the ins and outs of why you should track, what exactly you should track and how you can track your social media results.
YouTube as a Marketing Tool
YouTube has only been online for a few short years, but it has quickly become one of the hottest destinations on the Internet. Once a little-used medium due to slow Internet connections, the widespread use of broadband has made online video a popular attraction. YouTube is one of the first sites to have been built around online video, and its ease of use and variety of videos has made it extremely popular.
Marketers were quick to catch on to the possibilities presented by YouTube. They began to create “viral videos”, clips that were intended to draw interest and spark widespread distribution. YouTube’s embed feature allows anyone to place videos on their blog or website, so by creating funny or informative videos, marketers could spread their message far and wide.
Any online marketer can harness the power of YouTube to promote his products, … Read More »